- Campaigns
- Campaign management
- Email campaigns
- Remarketing campaigns
- Transactional Campaigns
- Confirmation campaigns
- SMS Campaigns
- Content and personalisation
- Campaign testing and previews
- Adding links
- Advanced tracking
- Content merge tags
- Campaign AB testing
- Segmentation
- Delivery capping
- Campaign delivery settings
- File Manager
- Manage Polls
- Mailing lists
- Reports
- Using templates
- Account management
Campaign delivery settings
Once the campaign has been created and tested, it can be scheduled to be sent.
To send a campaign, click the Schedule button in the campaign editor. The Schedule button is not visible for remarketing campaigns, where the rules for sending are set differently.
Options for scheduling a campaign
There are three possible ways to send your campaign:
Immediate
If you select an Immediate campaign sending option and click Schedule, you'll see the last final campaign recapitulation with an overview of what you're about to send, with what settings, and to whom. At this point, you have the last option to Cancel the immediate sending of your campaign. Click "Yes, send this campaign" button to send the campaign to the associated mailing list or delivery feed.
Unattended
For unattended sending, the campaign will start sending depending on your settings. Simply set any date and time the campaign will be sent, and the campaign will be sent at that time.
You can also schedule several campaign deliveries for unattended sending, always with individual content, subject, delivery capping, or delivery feed. After you schedule a campaign in unattended mode, the campaign delivery is placed on a list where you can preview it, view the subject of the message, and verify the scheduled date and time of sending.
You can cancel the delivery by clicking the Cancel button.
It is not possible to edit an already scheduled campaign delivery, you can only delete it and set up/edit and schedule it again.
When scheduling unattended sending, the subject of the campaign, its content, and the delivery capping conditions are "locked".
Therefore:
- If a campaign has a recipients list assigned and delivery capping is set, the mail will be sent with the conditions set when the campaign is scheduled to the recipients list current when the campaign is sending.
- If your campaign is based on a template with dynamic content from data sources, the content of those data sources will be saved at the time of scheduling. Campaign will be sent with the content that was available when it was scheduled.
- When you send a campaign to a delivery feed, the content of the data feed is saved at the time of scheduling. Therefore, the campaign will be sent to those recipients that were in the delivery feed at the time it was scheduled.
Recurring
Campaign recurring sending is used to set up automated campaigns that are, for example, sent daily, but only to those recipients that match the set condition on that day. Therefore, recurring sending is often combined with Delivery capping.
When setting up recurring sending, select the start (from which date the campaign should be sent regularly) and the end (until what date the campaign should be sent regularly). Next, set the sending time and period. For example, if you want your campaign to be sent every day for one year, select all days of the week in the "Repeat on" settings and choose to send your campaign every 1 week.