Get into the Inbox - The Importance of Subscriber Engagement

14 May, 2019

A good email marketer will get the importance of knowing and understanding their customer, but far too many don’t know and understand the gatekeepers to that customer, the inbox provider.

Read more

Mailkit 2.1.4 Changelog

6 May, 2019 Changelog

We have relased an bug fix update of our system. This changelog lists the full scope of changes in this release.

Read more

BIMI - acronym email marketers shoud be interested in

6 May, 2019

The world of email is full of acronyms - from MTA and MUA to SMTP, SPF, DKIM to DMARC, ARC, ARF, or DSN, most of them are not so interesting to marketers. But BIMI is an acronym that every marketer should now know. It means Brand Indicators for Message Identification.

Read more

Are you worried about recipients opting-out?

30 April, 2019

It is the one link that must be present in every marketing e-mail (commercial message) - loved by recipients, hated by senders, abused by spammers - a link to opt-out. But is this link as evil as it is often considered by many?

Read more

Mailkit 2.1.3 changelog

18 April, 2019 Changelog

We have relased an bug fix update of our system. This changelog lists the full scope of changes in this release.

Read more

Mailkit 2.1.2 changelog

17 April, 2019 Changelog

We have relased an bug fix update of our system. This changelog lists the full scope of changes in this release.

Read more

Email Template Design

15 April, 2019 Design

Plenty of attention has been given to templates which will encourage people to subscribe to your email list. As subscriber numbers rise, we marketers pat ourselves on the back - and rightly so. But this isn’t a fait accompli. The endgame for many brands isn’t subscriber increase - it’s ultimate loyalty. And that takes a lot of nurturing.

Read more

Mailkit 2.1.1 changelog

15 April, 2019 Changelog

We have relased an bug fix update of our system. This changelog lists the full scope of changes in this release.

Read more

Mailkit 2.1 changelog

13 April, 2019 Changelog

We have relased an long awaited updated of our system that brings a long list of new features, improvements and bug fixes. This changelog lists the full scope of changes in this release

Read more

How to grow your email marketing list

12 March, 2019

If customer data is gold dust, subscriber data is pure platinum. Your subscribers are the customers with whom you have the greatest chance of building a relationship. But first, you have to get them to sign up. In our post-GDPR world, that’s not always so easy.

Read more